Світові тенденції розвитку бізнес-моделей інтернет-підприємництва: бібліометричний аналіз
DOI:
https://doi.org/10.26661/2522-1566/2025-2/32-17Ключові слова:
діджиталізація, електронна комерція, інтернет-підприємництво, онлайн-бізнес, сталий розвиток, старт-апАнотація
Стаття присвячена дослідженню світових тенденцій розвитку бізнес-моделей інтернет-підприємництва на основі аналізу динаміки публікаційної активності у наукометричній базі даних Scopus за період 2011–2024 років. Метою дослідження є встановлення закономірностей щодо розвитку наукових досліджень у галузі інтернет-підприємництва та еволюції бізнес-моделей як надійного інструменту для просування підприємницьких проєктів в умовах цифровізації та глобалізації економіки. Методологічним інструментарієм аналізу тенденцій публікаційної активності з питань розвитку бізнес-моделей інтернет-підприємництва є інтегрований бібліометричний підхід. Формування масиву даних здійснено за допомогою аналітичного інструментарію міжнародної наукометричної бази даних Scopus. Візуалізацію результатів аналізу ключових слів та кластеризацію напрямів досліджень за визначеною тематикою здійснено з використанням програмного пакету VOSviewer (версія 1.6.20). За результатами аналізу тенденцій розвитку наукових досліджень в цій сфері у роботі доведено стрімке зростання публікацій з 2018 року, що пов’язано з активізацією глобальної електронної комерції та впливом цифрових технологій на підприємницьку діяльність. У роботі розглянуто найбільш цитовані публікації та визначено топ-10 вчених, які зробили вагомий внесок у дослідження бізнес-моделей інтернет-підприємництва. За результатами кластеризації публікацій за країнами походження та джерелами фінансування визначено основні центри наукової активності у цій сфері. На основі бібліометричного аналізу ключових слів за допомогою програмного забезпечення VOSviewer ідентифіковано провідні наукові напрямки досліджень у сфері цифрового підприємництва. До основних тематичних кластерів належать: цифрове підприємництво, електронна комерція, бізнес-моделювання та інновації. Отримані результати можуть слугувати аналітичною основою для подальшого вивчення сучасних тенденцій та перспектив розвитку досліджень у галузі цифрової економіки та підприємницької діяльності в онлайн-середовищі.
JEL Classification: F41, M13, М21
Посилання
Paul, J., Alhassan, I., Binsaif, N., & Singh, P. (2022). Digital entrepreneurship research: A systematic review. Journal of Business Research, 156, 113507. https://doi.org/10.1016/j.jbusres.2022.113507.
Sahut, J.-M., Iandoli, L., & Teulon, F. (2021). The age of digital entrepreneurship. Small Business Economics, 56(3), 1159–1169. https://doi.org/10.1007/s11187-019-00260-8.
Balocco, R., Cavallo, A., Ghezzi, A., & Berbegal-Mirabent, J. (2019). Lean business models change process in digital entrepreneurship. Business Process Management Journal, 25(7), 1520–1542. https://doi.org/10.1108/BPMJ-07-2018-0194.
Yáñez-Valdés, C., & Guerrero, M. (2024). Determinants and impacts of digital entrepreneurship: A pre- and post-COVID-19 perspective. Technovation, 132, 102983. https://doi.org/10.1016/j.technovation.2024.102983.
Gouveia, S., de la Iglesia, D. H., Abrantes, J. L., & López Rivero, A. J. (2024). Transforming Strategy and Value Creation Through Digitalization? Administrative Sciences, 14(11), 307. https://doi.org/10.3390/admsci14110307.
Baranauskas, G., & Raišienė, A. G. (2022). Transition to Digital Entrepreneurship with a Quest of Sustainability: Development of a New Conceptual Framework. Sustainability, 14(3), 1104. https://doi.org/10.3390/su14031104.
Prokopenko, O., Järvis, M., Bielialov, T., Omelyanenko, V., & Malheiro, T. (2024). The future of entrepreneurship: Bridging the innovation skills gap through digital learning. In Lecture notes in mechanical engineering (pp. 206–230). https://doi.org/10.1007/978-3-031-61582-5_18.
Liu, X., & Zhang, L. (2024). Entrepreneurial Bricolage, Business Model Innovation, and Sustainable Entrepreneurial Performance of Digital Entrepreneurial Ventures: The Moderating Effect of Digital Entrepreneurial Ecosystem Empowerment. Sustainability, 16(18), 8168. https://doi.org/10.3390/su16188168.
Park, H., Kim, S., Jeong, Y., & Minshall, T. (2020). Customer entrepreneurship on digital platforms: Challenges and solutions for platform business models. Creativity and Innovation Management, 30(1), 96–115. https://doi.org/10.1111/caim.12404.
Harrisson-Boudreau, J., & Bellemare, J. (2021). Going above and beyond eCommerce in the future highly virtualized world and increasingly digital ecosystem. In Lecture notes in mechanical engineering (pp. 789–797). https://doi.org/10.1007/978-3-030-90700-6_90.
Etro, F. (2023). e‐Commerce platforms and self‐preferencing. Journal of Economic Surveys. https://doi.org/10.1111/joes.12594
Lungu, A. E., Georgescu, M. R., & Juravle, D. (2024). A Bibliometric Analysis of Digital entrepreneurship. Journal of the Knowledge Economy, 15, 18617–18645. https://doi.org/10.1007/s13132-024-01885-1.
Global e-Commerce hits $25.6 trillion – latest UNCTAD estimates. (2020, April 27). UNCTAD. https://unctad.org/press-material/global-e-commerce-hits-256-trillion-latest-unctad-estimates
Shi, L., Mai, Y., & Wu, Y. J. (2022). Digital transformation. Journal of Organizational and End User Computing, 34(7), 1–20. https://doi.org/10.4018/joeuc.302637
Aggarwal, R., Verma, T., Singh, G., & Singh, A. (2024). Digital Entrepreneurship: Future Directions. In Nova Science Publishers eBooks. https://doi.org/10.52305/fytz7746.
Ghezzi, A., & Cavallo, A. (2018). Agile Business Model Innovation in Digital entrepreneurship: Lean Startup Approaches. Journal of Business Research, 110, 519–537. https://doi.org/10.1016/j.jbusres.2018.06.013.
Richter, C., Kraus, S., Brem, A., Durst, S., & Giselbrecht, C. (2017). Digital entrepreneurship: Innovative business models for the sharing economy. Creativity and Innovation Management, 26(3), 300–310. https://doi.org/10.1111/caim.12227.
Kraus, S., Palmer, C., Kailer, N., Kallinger, F. L., & Spitzer, J. (2019). Digital entrepreneurship: A research agenda on new business models for the twenty-first century. International Journal of Entrepreneurial Behaviour and Research, 25(2), 353–375. https://doi.org/10.1108/IJEBR-06-2018-0425.
Bican, P. M., & Brem, A. (2020). Digital business model, digital transformation, digital entrepreneurship: Is there a sustainable “Digital”? Sustainability, 12(13), 5239. https://doi.org/10.3390/su12135239.
Steininger, D. M. (2018). Linking information systems and entrepreneurship: A review and agenda for IT‐associated and digital entrepreneurship research. Information Systems Journal, 29(2), 363–407. https://doi.org/10.1111/isj.12206.
Ghezzi, A. (2019). Digital startups and the adoption and implementation of Lean Startup Approaches: Effectuation, Bricolage and Opportunity Creation in practice. Technological Forecasting and Social Change, 146, 945–960. https://doi.org/10.1016/j.techfore.2018.09.017.
Gavrila Gavrila, S., & de Lucas Ancillo, A. (2021). Spanish SMEs’ digitalization enablers: E-Receipt applications to the offline retail market. Technological Forecasting and Social Change, 162, 120381. https://doi.org/10.1016/j.techfore.2020.120381.
Richter, C., Kraus, S., & Syrjä, P. (2015). The shareconomy as a precursor for digital entrepreneurship business models. International Journal of Entrepreneurship and Small Business, 25(1), 18–35. https://doi.org/10.1504/IJESB.2015.068773.
Tranfield, D., Denyer, D. & Smart, P. (2003) Towards a Methodology for Developing Evidence: Informed Management Knowledge by Means of Systematic Review. British Journal of Management, 14, 207-222. http://dx.doi.org/10.1111/1467-8551.00375.
Oliveira, S. R. M., & Trento, S. (2023). Technological innovation capability of business incubators and digital entrepreneurship performance in an innovation ecosystem. International Journal of Entrepreneurship and Innovation Management, 27(3/4), 173–207. https://doi.org/10.1504/ijeim.2023.133379.
СПИСОК ВИКОРИСТАНИХ ДЖЕРЕЛ
1. Paul J., Alhassan I., Binsaif N., Singh P. Digital entrepreneurship research: A systematic review. Journal of Business Research. 2022. Vol. 156. Paper ID 113507. URL: https://doi.org/10.1016/j.jbusres.2022.113507.
2. Sahut J.-M., Iandoli L., Teulon F. The age of digital entrepreneurship. Small Business Economics. 2021. Vol. 56, no. 3. P. 1159–1169. URL: https://doi.org/10.1007/s11187-019-00260-8.
3. Balocco R., Cavallo A., Ghezzi A., Berbegal-Mirabent J. Lean business models change process in digital entrepreneurship. Business Process Management Journal. 2019. Vol. 25, no. 7. P. 1520–1542. URL: https://doi.org/10.1108/BPMJ-07-2018-0194.
4. Yáñez-Valdés C., Guerrero M. Determinants and impacts of digital entrepreneurship: A pre- and post-COVID-19 perspective. Technovation. 2024. Vol. 132. Paper ID 102983. URL: https://doi.org/10.1016/j.technovation.2024.102983.
5. Gouveia S., de la Iglesia D. H., Abrantes J. L., López Rivero A. J. Transforming Strategy and Value Creation Through Digitalization? Administrative Sciences. 2024. Vol. 14, no. 11. Paper ID 307. URL: https://doi.org/10.3390/admsci14110307.
6. Baranauskas G., Raišienė A. G. Transition to Digital Entrepreneurship with a Quest of Sustainability: Development of a New Conceptual Framework. Sustainability. 2022. Vol. 14, no. 3. Paper ID 1104. URL: https://doi.org/10.3390/su14031104.
7. Prokopenko O., Järvis M., Bielialov T., Omelyanenko V., Malheiro T. The future of entrepreneurship: Bridging the innovation skills gap through digital learning. In Lecture notes in mechanical engineering. 2024. P. 206–230. URL: https://doi.org/10.1007/978-3-031-61582-5_18.
8. Liu X., Zhang L. Entrepreneurial Bricolage, Business Model Innovation, and Sustainable Entrepreneurial Performance of Digital Entrepreneurial Ventures: The Moderating Effect of Digital Entrepreneurial Ecosystem Empowerment. Sustainability. 2024. Vol. 16, no. 18. Paper ID 8168. URL: https://doi.org/10.3390/su16188168.
9. Park H., Kim S., Jeong Y., Minshall T. Customer entrepreneurship on digital platforms: Challenges and solutions for platform business models. Creativity and Innovation Management. 2020. Vol. 30, no. 1. P. 96–115. URL: https://doi.org/10.1111/caim.12404.
10. Harrisson-Boudreau J., Bellemare J. Going above and beyond eCommerce in the future highly virtualized world and increasingly digital ecosystem. In Lecture notes in mechanical engineering. 2021. P. 789–797. URL: https://doi.org/10.1007/978-3-030-90700-6_90.
11. Etro F. e‐Commerce platforms and self‐preferencing. Journal of Economic Surveys. 2023. URL: https://doi.org/10.1111/joes.12594
12. Lungu A. E., Georgescu M. R., Juravle D. A Bibliometric Analysis of Digital entrepreneurship. Journal of the Knowledge Economy. 2024. Vol. 15. P. 18617–18645. URL: https://doi.org/10.1007/s13132-024-01885-1.
13. Global e-Commerce hits $25.6 trillion – latest UNCTAD estimates. (2020, April 27). UNCTAD. URL: https://unctad.org/press-material/global-e-commerce-hits-256-trillion-latest-unctad-estimates.
14. Shi L., Mai Y., Wu Y. J. Digital transformation. Journal of Organizational and End User Computing. 2022. Vol. 34, no. 7. P. 1–20. URL: https://doi.org/10.4018/joeuc.302637
15. Aggarwal R., Verma T., Singh G., Singh A. Digital Entrepreneurship: Future Directions. In Nova Science Publishers eBooks. 2024. URL: https://doi.org/10.52305/fytz7746.
16. Ghezzi A., Cavallo A. Agile Business Model Innovation in Digital entrepreneurship: Lean Startup Approaches. Journal of Business Research. 2018. Vol. 110. P. 519–537. URL: https://doi.org/10.1016/j.jbusres.2018.06.013.
17. Richter C., Kraus S., Brem A., Durst S., Giselbrecht C. Digital entrepreneurship: Innovative business models for the sharing economy. Creativity and Innovation Management. 2017. Vol. 26, no. 3. P. 300–310. URL: https://doi.org/10.1111/caim.12227.
18. Kraus S., Palmer C., Kailer N., Kallinger F. L., Spitzer J. Digital entrepreneurship: A research agenda on new business models for the twenty-first century. International Journal of Entrepreneurial Behaviour and Research. 2019. Vol. 25, no. 2. P. 353–375. URL: https://doi.org/10.1108/IJEBR-06-2018-0425.
19. Bican P. M., Brem A. Digital business model, digital transformation, digital entrepreneurship: Is there a sustainable “Digital”? Sustainability. 2020. Vol. 12, no. 13. Paper ID 5239. URL: https://doi.org/10.3390/su12135239.
20. Steininger D. M. Linking information systems and entrepreneurship: A review and agenda for IT‐associated and digital entrepreneurship research. Information Systems Journal. 2018. Vol. 29, no. 2. P. 363–407. URL: https://doi.org/10.1111/isj.12206.
21. Ghezzi A. Digital startups and the adoption and implementation of Lean Startup Approaches: Effectuation, Bricolage and Opportunity Creation in practice. Technological Forecasting and Social Change. 2019. Vol. 146. P. 945–960. URL: https://doi.org/10.1016/j.techfore.2018.09.017.
22. Gavrila Gavrila S., de Lucas Ancillo A. Spanish SMEs’ digitalization enablers: E-Receipt applications to the offline retail market. Technological Forecasting and Social Change. 2021. Vol. 162. Paper ID 120381. URL: https://doi.org/10.1016/j.techfore.2020.120381.
23. Richter C., Kraus S., Syrjä P. The shareconomy as a precursor for digital entrepreneurship business models. International Journal of Entrepreneurship and Small Business. 2015. Vol. 25, no. 1. P. 18–35. URL: https://doi.org/10.1504/IJESB.2015.068773.
24. Tranfield D., Denyer D., Smart P. Towards a Methodology for Developing Evidence: Informed Management Knowledge by Means of Systematic Review. British Journal of Management. 2003. Vol. 14. P. 207-222. URL: http://dx.doi.org/10.1111/1467-8551.00375.
25. Oliveira S. R. M., Trento S. Technological innovation capability of business incubators and digital entrepreneurship performance in an innovation ecosystem. International Journal of Entrepreneurship and Innovation Management. 2023. Vol. 27, no. 3/4. P. 173–207. URL: https://doi.org/10.1504/ijeim.2023.133379.
Sahut, J.-M., Iandoli, L., & Teulon, F. (2021). The age of digital entrepreneurship. Small Business Economics, 56(3), 1159–1169. https://doi.org/10.1007/s11187-019-00260-8.
Balocco, R., Cavallo, A., Ghezzi, A., & Berbegal-Mirabent, J. (2019). Lean business models change process in digital entrepreneurship. Business Process Management Journal, 25(7), 1520–1542. https://doi.org/10.1108/BPMJ-07-2018-0194.
Yáñez-Valdés, C., & Guerrero, M. (2024). Determinants and impacts of digital entrepreneurship: A pre- and post-COVID-19 perspective. Technovation, 132, 102983. https://doi.org/10.1016/j.technovation.2024.102983.
Gouveia, S., de la Iglesia, D. H., Abrantes, J. L., & López Rivero, A. J. (2024). Transforming Strategy and Value Creation Through Digitalization? Administrative Sciences, 14(11), 307. https://doi.org/10.3390/admsci14110307.
Baranauskas, G., & Raišienė, A. G. (2022). Transition to Digital Entrepreneurship with a Quest of Sustainability: Development of a New Conceptual Framework. Sustainability, 14(3), 1104. https://doi.org/10.3390/su14031104.
Prokopenko, O., Järvis, M., Bielialov, T., Omelyanenko, V., & Malheiro, T. (2024). The future of entrepreneurship: Bridging the innovation skills gap through digital learning. In Lecture notes in mechanical engineering (pp. 206–230). https://doi.org/10.1007/978-3-031-61582-5_18.
Liu, X., & Zhang, L. (2024). Entrepreneurial Bricolage, Business Model Innovation, and Sustainable Entrepreneurial Performance of Digital Entrepreneurial Ventures: The Moderating Effect of Digital Entrepreneurial Ecosystem Empowerment. Sustainability, 16(18), 8168. https://doi.org/10.3390/su16188168.
Park, H., Kim, S., Jeong, Y., & Minshall, T. (2020). Customer entrepreneurship on digital platforms: Challenges and solutions for platform business models. Creativity and Innovation Management, 30(1), 96–115. https://doi.org/10.1111/caim.12404.
Harrisson-Boudreau, J., & Bellemare, J. (2021). Going above and beyond eCommerce in the future highly virtualized world and increasingly digital ecosystem. In Lecture notes in mechanical engineering (pp. 789–797). https://doi.org/10.1007/978-3-030-90700-6_90.
Etro, F. (2023). e‐Commerce platforms and self‐preferencing. Journal of Economic Surveys. https://doi.org/10.1111/joes.12594
Lungu, A. E., Georgescu, M. R., & Juravle, D. (2024). A Bibliometric Analysis of Digital entrepreneurship. Journal of the Knowledge Economy, 15, 18617–18645. https://doi.org/10.1007/s13132-024-01885-1.
Global e-Commerce hits $25.6 trillion – latest UNCTAD estimates. (2020, April 27). UNCTAD. https://unctad.org/press-material/global-e-commerce-hits-256-trillion-latest-unctad-estimates
Shi, L., Mai, Y., & Wu, Y. J. (2022). Digital transformation. Journal of Organizational and End User Computing, 34(7), 1–20. https://doi.org/10.4018/joeuc.302637
Aggarwal, R., Verma, T., Singh, G., & Singh, A. (2024). Digital Entrepreneurship: Future Directions. In Nova Science Publishers eBooks. https://doi.org/10.52305/fytz7746.
Ghezzi, A., & Cavallo, A. (2018). Agile Business Model Innovation in Digital entrepreneurship: Lean Startup Approaches. Journal of Business Research, 110, 519–537. https://doi.org/10.1016/j.jbusres.2018.06.013.
Richter, C., Kraus, S., Brem, A., Durst, S., & Giselbrecht, C. (2017). Digital entrepreneurship: Innovative business models for the sharing economy. Creativity and Innovation Management, 26(3), 300–310. https://doi.org/10.1111/caim.12227.
Kraus, S., Palmer, C., Kailer, N., Kallinger, F. L., & Spitzer, J. (2019). Digital entrepreneurship: A research agenda on new business models for the twenty-first century. International Journal of Entrepreneurial Behaviour and Research, 25(2), 353–375. https://doi.org/10.1108/IJEBR-06-2018-0425.
Bican, P. M., & Brem, A. (2020). Digital business model, digital transformation, digital entrepreneurship: Is there a sustainable “Digital”? Sustainability, 12(13), 5239. https://doi.org/10.3390/su12135239.
Steininger, D. M. (2018). Linking information systems and entrepreneurship: A review and agenda for IT‐associated and digital entrepreneurship research. Information Systems Journal, 29(2), 363–407. https://doi.org/10.1111/isj.12206.
Ghezzi, A. (2019). Digital startups and the adoption and implementation of Lean Startup Approaches: Effectuation, Bricolage and Opportunity Creation in practice. Technological Forecasting and Social Change, 146, 945–960. https://doi.org/10.1016/j.techfore.2018.09.017.
Gavrila Gavrila, S., & de Lucas Ancillo, A. (2021). Spanish SMEs’ digitalization enablers: E-Receipt applications to the offline retail market. Technological Forecasting and Social Change, 162, 120381. https://doi.org/10.1016/j.techfore.2020.120381.
Richter, C., Kraus, S., & Syrjä, P. (2015). The shareconomy as a precursor for digital entrepreneurship business models. International Journal of Entrepreneurship and Small Business, 25(1), 18–35. https://doi.org/10.1504/IJESB.2015.068773.
Tranfield, D., Denyer, D. & Smart, P. (2003) Towards a Methodology for Developing Evidence: Informed Management Knowledge by Means of Systematic Review. British Journal of Management, 14, 207-222. http://dx.doi.org/10.1111/1467-8551.00375.
Oliveira, S. R. M., & Trento, S. (2023). Technological innovation capability of business incubators and digital entrepreneurship performance in an innovation ecosystem. International Journal of Entrepreneurship and Innovation Management, 27(3/4), 173–207. https://doi.org/10.1504/ijeim.2023.133379.
СПИСОК ВИКОРИСТАНИХ ДЖЕРЕЛ
1. Paul J., Alhassan I., Binsaif N., Singh P. Digital entrepreneurship research: A systematic review. Journal of Business Research. 2022. Vol. 156. Paper ID 113507. URL: https://doi.org/10.1016/j.jbusres.2022.113507.
2. Sahut J.-M., Iandoli L., Teulon F. The age of digital entrepreneurship. Small Business Economics. 2021. Vol. 56, no. 3. P. 1159–1169. URL: https://doi.org/10.1007/s11187-019-00260-8.
3. Balocco R., Cavallo A., Ghezzi A., Berbegal-Mirabent J. Lean business models change process in digital entrepreneurship. Business Process Management Journal. 2019. Vol. 25, no. 7. P. 1520–1542. URL: https://doi.org/10.1108/BPMJ-07-2018-0194.
4. Yáñez-Valdés C., Guerrero M. Determinants and impacts of digital entrepreneurship: A pre- and post-COVID-19 perspective. Technovation. 2024. Vol. 132. Paper ID 102983. URL: https://doi.org/10.1016/j.technovation.2024.102983.
5. Gouveia S., de la Iglesia D. H., Abrantes J. L., López Rivero A. J. Transforming Strategy and Value Creation Through Digitalization? Administrative Sciences. 2024. Vol. 14, no. 11. Paper ID 307. URL: https://doi.org/10.3390/admsci14110307.
6. Baranauskas G., Raišienė A. G. Transition to Digital Entrepreneurship with a Quest of Sustainability: Development of a New Conceptual Framework. Sustainability. 2022. Vol. 14, no. 3. Paper ID 1104. URL: https://doi.org/10.3390/su14031104.
7. Prokopenko O., Järvis M., Bielialov T., Omelyanenko V., Malheiro T. The future of entrepreneurship: Bridging the innovation skills gap through digital learning. In Lecture notes in mechanical engineering. 2024. P. 206–230. URL: https://doi.org/10.1007/978-3-031-61582-5_18.
8. Liu X., Zhang L. Entrepreneurial Bricolage, Business Model Innovation, and Sustainable Entrepreneurial Performance of Digital Entrepreneurial Ventures: The Moderating Effect of Digital Entrepreneurial Ecosystem Empowerment. Sustainability. 2024. Vol. 16, no. 18. Paper ID 8168. URL: https://doi.org/10.3390/su16188168.
9. Park H., Kim S., Jeong Y., Minshall T. Customer entrepreneurship on digital platforms: Challenges and solutions for platform business models. Creativity and Innovation Management. 2020. Vol. 30, no. 1. P. 96–115. URL: https://doi.org/10.1111/caim.12404.
10. Harrisson-Boudreau J., Bellemare J. Going above and beyond eCommerce in the future highly virtualized world and increasingly digital ecosystem. In Lecture notes in mechanical engineering. 2021. P. 789–797. URL: https://doi.org/10.1007/978-3-030-90700-6_90.
11. Etro F. e‐Commerce platforms and self‐preferencing. Journal of Economic Surveys. 2023. URL: https://doi.org/10.1111/joes.12594
12. Lungu A. E., Georgescu M. R., Juravle D. A Bibliometric Analysis of Digital entrepreneurship. Journal of the Knowledge Economy. 2024. Vol. 15. P. 18617–18645. URL: https://doi.org/10.1007/s13132-024-01885-1.
13. Global e-Commerce hits $25.6 trillion – latest UNCTAD estimates. (2020, April 27). UNCTAD. URL: https://unctad.org/press-material/global-e-commerce-hits-256-trillion-latest-unctad-estimates.
14. Shi L., Mai Y., Wu Y. J. Digital transformation. Journal of Organizational and End User Computing. 2022. Vol. 34, no. 7. P. 1–20. URL: https://doi.org/10.4018/joeuc.302637
15. Aggarwal R., Verma T., Singh G., Singh A. Digital Entrepreneurship: Future Directions. In Nova Science Publishers eBooks. 2024. URL: https://doi.org/10.52305/fytz7746.
16. Ghezzi A., Cavallo A. Agile Business Model Innovation in Digital entrepreneurship: Lean Startup Approaches. Journal of Business Research. 2018. Vol. 110. P. 519–537. URL: https://doi.org/10.1016/j.jbusres.2018.06.013.
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Завантаження
Опубліковано
2025-06-20
Номер
Розділ
Підприємництво, торгівля та біржова діяльність
Як цитувати
Matiushenko, O. and Tiutiunyk, I. (2025) “Світові тенденції розвитку бізнес-моделей інтернет-підприємництва: бібліометричний аналіз”, Менеджмент та підприємництво: тренди розвитку, 2(32), pp. 206–220. doi:10.26661/2522-1566/2025-2/32-17.
